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Why Customer Journey Friction Is the Enemy
By Carlton Retland Winning brands take the time to understand the customer journey so that they can cater…
TheCustomer Quick-Take: 3/23/23
In this week’s edition of the Quick-Take: When was the last time you weren’t surprised when you took…
Critical AI Use Cases in B2C Commerce
By Barb Mosher Zinck There is a lot of chatter around Artificial Intelligence (AI) and machine learning (ML),and while…
Cutting Through the Metaverse Hype
The barriers to mainstream metaverse adoption and the key opportunities and challenges it presents. The metaverse is an…
AI-Powered Marketing Requires Your Prompt Attention
Somewhere between the “greatest thing since sliced bread” hype and the doomsday scenarios where we all wind up…
Bring Customers Into Clear Focus
Employees who think their company is customer-centric are very optimistic about their companies and their future. Bad customer…
CustomerLand Ep 2 – Retail Recommendation Engine Essentials
What is a product discovery engine anyway? Think about that for a minute. Is it cross sells and…
Disrupting UX design with data intelligence
By Panorama Labs We live in an increasingly data-rich world. Recent studies from market intelligence firm International Data…
Passikoff: What’s Behind Fan Loyalty
You have to know what fans really expect – because league (and team) loyalty correlate very highly with…
Get the Right Customers or Suffer Their Loss
By Areeya Lila If you’re a marketer, it’s important to focus on acquiring the right customers. Otherwise, you’ll…
