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CX
173 posts
The 5 Most Commonly Used Customer Care Success Metrics… and Why They Don’t Matter
A customer care center can’t be a black box. Technical support staff and Customer Support Managers (CSMs) are…
Frictionless Enterprise – the Digital User Experience
As with every other aspect of Frictionless Enterprise, digital connection is the fundamental driver of the transformation of…
CX Personalization: How to Unlock Brand Loyalty in 2023:
In their efforts to support rising consumer demands for flexibility, simplicity, personalization, and many other “age of Amazon”…
Bringing Back CX Basics- Why New Tech Doesn’t Always Mean Better
As the Director of Experience Architecture at Whereoware, Nate Ginesi leads a talented team of designers and experience…
Consumer Duty: How CX Excellence will Separate Leaders from Laggards
There’s a plethora of rich customer experience insights hiding in every interaction of a customer’s journey with an…
The ROI of Customer Experience
Knowing the ROI of customer experience helps to fund CX projects and make intelligent investments in customer experience.…
Beyond the Transaction: the Importance of Creating a Connected Loyalty Experience
For travel loyalty programs, the importance of creating a branded end-to-end experience for members cannot be overstated. Combine…
Experience 2.0 – Designing for Emotional Presence
We must now ask, what’s the next chapter of experiential design that can facilitate and deepen emotional presence? How do we unlearn our unconscious biases in order to design for what we need?
The 4 Reasons Your Journey Maps Are Failing You
How leading businesses are turning from the customer journey map to the customer.
Financial Services and Banking: Leaning into Digital-First Channels
Leveraging digital-first strategies, AI and automation will deliver the winning solutions needed to stay competitive, maintain loyalty and achieve long-term success.