Winning the Modern Content Wars
A few months ago in this space, I shared the idea that there’s more to content marketing than content. And yet, without solid content, your marketing isn’t likely to get you the results…
Shopping Reinvented: The Data-Driven Smart Cart Revolution is Here
I recently had a conversation with Yaniv Zuckerman from Cust2Mate about…
The Perils of Data Onboarding: Why Quality Beats Quantity Every Time
Thriving in times of change means embracing it. To succeed in today’s…
Closing the Personalization Gap in the Media Industry
Why traditional media companies should be prioritizing personalized…
Building Consumer Confidence in the Era of Digital Identities
Join me as we dive into the digital transformation with Haider Iqbal from…
The Penultimate Guide to Retail Brand Authenticity
As a marketer, how important is brand authenticity to consumers?…
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