Oracle to power Medallia Experience Cloud

Voice of customer and employee platform vendor, Medallia, has chosen Oracle Cloud Infrastructure as the preferred cloud platform to underpin its Medallia Experience Cloud SaaS platform.

Medallia said moving to Oracle Cloud Infrastructure would deliver performance improvements, decrease costs, improve ease of use and allow for expansion globally by providing a standard platform for new services deployment. Medallia’s platform employs artificial intelligence and machine learning to surface predictive insights based on customer interactions such as voice, video, digital, Internet of Things, social media and corporate messaging.

The new alliance also sees both companies jointly marketing and selling Medallia solutions through the Oracle Cloud Marketplace, with Medallia now part of Oracle’s PartnerNetwork. The partnership is an extension of a deal struck between Medallia and Oracle Advertising and Customer Experience last year that saw the customer insights platform integrated into Oracle Service.

“From both a business and technology perspective, our newest partnership with Oracle is an important one to us. With this transition, we’re expecting to see higher performance at a lower price point and expand our customer base through Oracle’s global data centre footprint,” said Medallia senior vice-president, channels, alliances and global partnerships, Steve Vierra.

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