marc shull Archives

Agents of change.

The Latest

Yaniv Zuckerman Cust2Mate Smart Cart Grocery

Shopping Reinvented: The Data-Driven Smart Cart Revolution is Here

The Perils of Data Onboarding: Why Quality Beats Quantity Every Time

Closing the Personalization Gap in the Media Industry

Building Consumer Confidence in the Era of Digital Identities

WWD
World
Work
Woman
Wharton
voice assistant
Visible
Verint
Vayner Media
Vacation

3 minute read

FEATURED
gamification
HEADLINES

Gamification Is Not What You Think It Is

Gamification is a framework of dynamic customer experiences that provides brands with the ability to build nuanced and goal-oriented customer journeys.

byMarc Shull

June 10, 2020

5 minute read

Customer Data
Data Privacy
FEATURED
HEADLINES

Taking the Country’s Temperature on Data Privacy

To give businesses a better perspective on the data privacy landscape, we take a look at where each state stands on the path to adopting their own comprehensive data privacy legislation.

byMarc Shull

March 4, 2020