Browsing Tag
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3 posts
Ethics in Big Data; (Mis)use it or Lose it?
"... it was claimed that 150 likes was enough to understand your personality better than your parents, 300 was enough to know better than your partner, and eventually with enough likes, even better than you know yourself."
Bring Your Customer Data Together to Enable Customer Success
The future of managing customer data lies in delivering experiences — be they at call centers, via targeted marketing campaigns, or otherwise — that create and strengthen genuine relationships with customers.
Data, the Best Prime Day Deal of All
While Amazon has been hosting Prime Day for years, this year they offered a promotion that should make marketers sit up and pay attention.