The no-code collaborative platform EverAfter announced it has raised $13 million, completing a Seed Round led by TLV Partners and Vertex Ventures, alongside angel investors Benny Shneider, Zohar Gilon, and Amit Gilon.
EverAfter aims to become the go-to customer-facing tool, streamlining onboarding and retention. Software companies and other service firms can create EverAfter-powered hubs, personalized for customers and embedded directly within any product.
EverAfter creates an additional layer of transparency and convenience for the client, allowing companies to improve onboarding and retention via personalized customer success experiences at scale, with no need for development resources.
Successful onboarding and value transparency are emerging as critical elements to business success. Recent studies indicate that avoidable customer churn costs companies $136B annually in the US alone. With that in mind, Verbit reports saving 10 hours a week of customer success managers’ time since using EverAfter to manage ongoing customer communication.
Noa Danon, EverAfter’s co-founder and CEO, said that her vision for the product was heavily influenced by her experiences as a product manager, where she observed the disconnect between the user and product experience. “EverAfter meets that need exactly, providing technology that helps organizations personalize the customer experience from the moment the customer signs the initial contract, all the way through to the renewal, and expansion.” Danon said.
EverAfter integrates with existing customer relationship management, project management and service ticket tools, and users can update platforms such as Salesforce and HubSpot directly through the EverAfter interface.
EverAfter’s clients include leading SaaS companies like Taboola, AppsFlyer, and Verbit.
Ziv Peled, Chief Customer Officer at AppsFlyer said, “EverAfter is the next step in high touch customer relationships management. Finally, a place to nurture real connections with customers.”
Looking at the larger picture of enterprise churn, Shahar Tzafir of TLV Partners, observed that, “A tectonic shift has happened in enterprises over the past few years. Revenue upsell and churn reduction have shifted in responsibility from the sales teams to the post-sales customer-facing teams. They are the ones who onboard, retain, and expand usage. They are the face of the organization. EverAfter allow these business-critical teams to execute at their best.”
About EverAfter: Founded in 2020 by Noa Danon and Tal Shemesh, EverAfter helps companies unlock a superior customer experience with a fully white-labeled, customized, self-service hub that is embedded in the product. It puts CSMs in the driver’s seat, allowing them to craft and manage engaging hubs on their own. EverAfter connects with success teams’ existing tools and lets CRM data flow into the hub so customers can stay on top of everything.