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CxO Report Deep Dive – The Road to Trust & Transparency

[bt_bb_section layout=”boxed_1200″ show_sticky=”show-top” show_previous_posts=”show” force_posts_show=”default” order_by=”default” border=”default” top_spacing=”medium” bottom_spacing=”extra_small” full_screen=”” vertical_align=”middle” color_scheme=”dark-skin” background_color=”#3a3a3a” background_image=”” background_overlay=”” parallax=”0.7″ parallax_offset=”” background_video_yt=”” yt_video_settings=”” background_video_mp4=”” background_video_ogg=”” background_video_webm=”” responsive=”” category_filter=”” post_format_filter=”” taxonomy_filter=”” author_filter=”” date_filter=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” lazy_load=”no” show_video_on_mobile=””][bt_bb_row][bt_bb_column width=”1/1″ align=”right” vertical_align=”bottom” animation=”no_animation” padding=”double” background_image=”” inner_background_image=”” background_color=”” inner_background_color=”” opacity=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” lazy_load=”no”][bt_bb_separator top_spacing=”” bottom_spacing=”extra_small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_headline font_subset=”latin,latin-ext” superheadline=”” headline=”The Home of Customer Engagement – News / Research / Technology” subheadline=”” html_tag=”h5″ align=”right” dash=”none” color_scheme=”” color=”#ffffff” font=”Lato” font_size=”” font_weight=”normal” url=”” target=”_self” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” size=”extrasmall” supertitle_position=””][/bt_bb_headline][/bt_bb_column][/bt_bb_row][bt_bb_row][/bt_bb_row][/bt_bb_section][bt_bb_section layout=”boxed_1200″ lazy_load=”yes” show_video_on_mobile=”” show_sticky=”show-top” show_previous_posts=”show” force_posts_show=”default” order_by=”default” border=”default” top_spacing=”extra_small” bottom_spacing=”small” full_screen=”” vertical_align=”top” color_scheme=”” background_color=”#2ce8c5″ background_image=”” background_overlay=”light_solid” parallax=”0.7″ parallax_offset=”” background_video_yt=”” yt_video_settings=”” background_video_mp4=”” background_video_ogg=”” background_video_webm=”” responsive=”” category_filter=”” post_format_filter=”” taxonomy_filter=”” author_filter=”” date_filter=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][bt_bb_row][/bt_bb_row][bt_bb_row column_gap=”20″ responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][bt_bb_column width=”1/2″ align=”left” vertical_align=”top” animation=”no_animation” padding=”double” background_image=”” inner_background_image=”” lazy_load=”no” color_scheme=”” background_color=”” inner_background_color=”” opacity=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][bt_bb_separator top_spacing=”medium” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_headline font_subset=”latin,latin-ext” superheadline=”” headline=”How do you create customer trust?” subheadline=”” html_tag=”h1″ align=”inherit” dash=”none” color_scheme=”dark-skin” color=”#444444″ font=”Lato” font_size=”” font_weight=”bolder” url=”” target=”_self” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” size=”huge” supertitle_position=””][/bt_bb_headline][bt_bb_separator top_spacing=”normal” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_headline font_subset=”latin,latin-ext” superheadline=”” headline=”We asked a series of executives who each come from diverse corners of the marketing world to give us a street-level view of what it takes to create healthy, functional customer trust at enterprise levels.” subheadline=”” html_tag=”h1″ align=”inherit” dash=”none” color_scheme=”dark-skin” color=”#444444″ font=”Lato” font_size=”” font_weight=”bolder” url=”” target=”_self” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” size=”small” supertitle_position=””][/bt_bb_headline][bt_bb_separator top_spacing=”small” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_headline font_subset=”latin,latin-ext” superheadline=”” headline=”> Charlie Swift – Industry marketing expert with extensive expertise in credit, subscription and publishing

> Kevin Bauer – Leader in digital transformation in retail and e-commerce

> Michael Fisher – Board Member at TheCustomer

> Terrilyn Tourangeau – Loyalty Executive leading consumer engagement for global hospitality organizations

> Marc Shull – Big data expert with specific competencies in data insights and consumer privacy legislation.” subheadline=”” html_tag=”h1″ align=”inherit” dash=”none” color_scheme=”” color=”#2282d6″ supertitle_position=”” font=”Lato” font_size=”” font_weight=”bold” url=”” target=”_self” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” size=”small”][/bt_bb_headline][bt_bb_separator top_spacing=”normal” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][/bt_bb_column][bt_bb_column width=”1/2″ align=”left” vertical_align=”top” animation=”no_animation” padding=”double” background_image=”” inner_background_image=”” background_color=”” inner_background_color=”” opacity=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=”” lazy_load=”no” color_scheme=””][bt_bb_separator top_spacing=”medium” bottom_spacing=”normal” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_image lazy_load=”yes” image=”5391″ size=”full” image_height=”” shape=”square” align=”inherit” caption=”” url=”” target=”_self” hover_style=”simple” content_display=”always” content_background_color=”” content_background_opacity=”” content_align=”middle” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_image][bt_bb_separator top_spacing=”normal” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_separator top_spacing=”small” bottom_spacing=”small” border_style=”none” border_width=”” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”” el_class=”” el_style=””][/bt_bb_separator][bt_bb_button text=”GET THE REPORT” icon=”” icon_position=”left” url=”https://thecustomer.net/the-cxo-report-the-road-to-customerization-vocoframe/” target=”_self” align=”left” size=”medium” color_scheme=”dark-accent-skin” style=”filled” width=”full” shape=”round” responsive=”” publish_datetime=”” expiry_datetime=”” el_id=”reportbutton” el_class=”” el_style=””][/bt_bb_button][bt_bb_raw_content raw_content=”PHNjcmlwdD5qUXVlcnkoIiNyZXBvcnRidXR0b24iKS5jbGljayhmdW5jdGlvbiAoZXZ0KSB7CiB3aW5kb3cubG9jYXRpb24gPSAnL3RoZS1jeG8tcmVwb3J0LXRoZS1yb2FkLXRvLWN1c3RvbWVyaXphdGlvbi12b2NvZnJhbWUvJyArIHdpbmRvdy5sb2NhdGlvbi5zZWFyY2gKIGV2dC5wcmV2ZW50RGVmYXVsdCgpOwp9KTwvc2NyaXB0Pg==”][/bt_bb_raw_content][/bt_bb_column][/bt_bb_row][bt_bb_row][bt_bb_column width=”1/1″][bt_bb_text]

Critical consideration for brands that need to adjust course to start engaging customers on their terms – where customers are defining what trust looks like.

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