We are excited to announce a $24MM Series C investment round with financing by Kayne Partners Fund, the growth private equity group of Kayne Anderson Capital Advisors, L.P., with participation by TVC Capital and Unilever Ventures. Over the past twelve months, our momentum has accelerated to become the world’s largest and most advanced influencer marketing SaaS platform, topping off a fifth straight year of over 100% growth.
“CreatorIQ, as the most advanced enterprise technology in the influencer marketing space, is consistently the top choice of global marketing leaders looking to bring enterprise technology & data ownership in-house,” said Nishita Cummings, Managing Partner, Kayne Partners Fund. “We are excited to partner with CreatorIQ to support the company’s plans for accelerated growth as it cements itself as the pure-play SaaS leader in the influencer marketing software category.”
To further accelerate our global momentum and differentiation, we are focusing our Series C on five strategic areas including an all-new user experience, data science, paid media & advanced measurement, global expansion, as well as strategic alliances & partnerships. Our plans for partnerships are already underway with the recently announced CreatorIQ Certified Partner Program launching with five inaugural partners, including Collectively, Digital Brand Architects, Everywhere Agency, ShopStyle, and Sway Group.
“As Marketing leaders accelerate their transformation strategies to close their in-house gaps across their marketing capabilities, they are uniting best-in-class technologies with leading data providers,” said Igor Vaks, Founder & CEO, CreatorIQ. “These marketing leaders are seeking to own their influencer marketing technology & data in order to elevate cross-team, increasingly remote collaboration consistency, ensure enterprise security & compliance, and provide data transparency.”
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