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moss
13 posts
Perfecting Live Presentations Even When Your Tech is FUBAR
At 10 seconds before going live, one of the three panelists was still, to use another military acronym, MIA; despite a good tech prep she couldn’t connect to this new non-Zoom platform on the day of.
Podcast: Insider Interviews with Sree Sreenivasan
The Floor is Yours: Sree Sreenivasan on Being Generous with Content As we crave connection during these isolating…
Insider Interviews: Michael Smith on Marketing Digital, Diversity and the Tiny Desk at NPR
Michael Smith joined National Public Radio as chief marketing officer (CMO) at a time when the nation -- and the world -- had just entered crisis mode.
Guest Editor: The Why and How of B2B Podcasting
As social finally became the purview of marketers and bona fide strategists, so is podcasting becoming their darling now, too.
Podcast: Global Branding Meets Customer-Focused Creative – How Dell does it
In this Episode of Insider Interviews, Rachael Henke of Dell Technologies, explains how her team turns complicated offerings into human-oriented content.
Podcast: Insider Interviews with VaynerMedia’s Claude Silver
My version of scaling Gary,” acknowledges Claude Silver, “is to remind people that every single person is responsible for the culture at VaynerMedia.
The Insider’s Scoop on CES 2024: Walking and Talking with Marketers
CES is always a convergence of innovation, bringing together some of the brightest minds in technology from around…
Insider Interviews: Minjae Ormes, CMO at Visible
If you work in media, marketing or advertising, chances are you know of Minjae Ormes. Most recently global head of partnerships for YouTube, for the past couple of years she has been chief marketing officer of a new “disruptive” phone service from Verizon, Visible.
Insider Interviews: CMO Kim Wijkstrom – Branding Starts with a Story not Silver Bullets
On this edition of Insider Interviews: Joakim (Kim) Wijkstrom, SVP / CMO of Vanda Pharmaceuticals, has learned from…
Rightpoint at NRF 2023 Sharing Why a Total Experience Approach is the Future of Retail
Global experience leader Rightpoint, a Genpact company, will be participating in the NRF 2023 Retail’s Big Show in New…